Patrick,
Congratulations to you and your entire team on being named the top provider in InfoWorld’s inaugural application whitelisting product review, just edging out second place finisher, CoreTrace. Roger Grimes did an excellent job of assessing each of the solutions. While we honestly believe that our BOUNCER solution is the better product (as you would expect), we wanted to congratulate you on your win this round.
We are very excited that the application whitelisting market is coming of age, and that all of the benefits are becoming well known and documented. Reviews like this one, combined with increasing customer adoption and Microsoft’s big push of AppLocker, are all clear evidence of this sea change.
Roger’s review reflects what we both know and are experiencing in competitive deals everyday: it is quickly becoming a two horse race between our two companies. This review is further evidence that any company considering Bit9 should look at CoreTrace, and vice versa.
We are looking forward to jointly growing the application whitelisting market with Bit9, and to competing aggressively with you going forward.
Congratulations again and good luck in the future,
Toney
We are having a great week where we are seeing more evidence than ever for the value of application whitelisting in providing both endpoint protection and application control. Earlier this week we met with Gartner analyst Neil MacDonald and got his perspective on the future of application whitelisting. He had many good insights about the state of the industry and we particularly agreed with his perspective on the importance of “trusted change” to the success of any application whitelisting solution. Continue reading this post…
This is the fourth and final post in a series introducing CoreTrace’s view of the inevitable transition that desktop security must make to a protection focused, application whitelisting solution and how that will happen practically. We believe that the recognition that traditional blacklist antivirus can no longer protect PCs has arrived and that it is time for IT and security professionals to discuss how a transition to a protective system can take place.
Of course this will not happen overnight. There have been significant investments made in existing blacklist antivirus technology as well as the operational processes to support this technology. These processes exist not only to update and manage blacklisting, but also support the necessary ongoing updating of operating systems and applications that are vulnerable to new malware attacks. We believe that application whitelisting is the logical next evolution of desktop security and that there are three critical steps that will take place for an organization to adopt this technology. We have addressed the first two in previous posts:
- Step 1 Protect – Organizations desperately need to implement a system that can protect their systems against zero day attacks.
- Step 2 Purify – Once their systems are protected, there will be a purification process that eventually cleans all existing systems of any infections, unauthorized software, or malware.
The third step, change management, is addressed in this post and has been the single biggest obstacle to widespread adoption of application whitelisting. Continue reading this post…
In the past couple of months, whitelisting has been in the news through multiple different avenues. We at CoreTrace feel that the raising awareness that blacklist-based antivirus simply can no longer protect PCs is passing a critical point—a point that is going to lead businesses and eventually consumers to a whitelisting model that can prevent infection, not just detect and clean up the infection after the fact. Here is a look at some key news around this area: Continue reading this post…