Congratulations to you and your entire team on being named the top provider in InfoWorld’s inaugural application whitelisting product review, just edging out second place finisher, CoreTrace. Roger Grimes did an excellent job of assessing each of the solutions. While we honestly believe that our BOUNCER solution is the better product (as you would expect), we wanted to congratulate you on your win this round.

We are very excited that the application whitelisting market is coming of age, and that all of the benefits are becoming well known and documented. Reviews like this one, combined with increasing customer adoption and Microsoft’s big push of AppLocker, are all clear evidence of this sea change.

Roger’s review reflects what we both know and are experiencing in competitive deals everyday: it is quickly becoming a two horse race between our two companies. This review is further evidence that any company considering Bit9 should look at CoreTrace, and vice versa.

We are looking forward to jointly growing the application whitelisting market with Bit9, and to competing aggressively with you going forward.

Congratulations again and good luck in the future,

Toney

• May 15th – McAfee Acquires Solidcore
• June 20th – Microsoft announced the debut of its free antivirus public beta, Microsoft Security Essentials
• June 23th – CoreTrace redefines endpoint protection with the Bouncer 5.0 announcement and two key advances.
  • First, it extended protection to prevent critical memory attacks.
  • Second, it continued is mission to overcome the biggest challenge for whitelisting solutions, the ability to dynamically add new applications or upgrades, by extending it’s patent pending “Trusted Change” feature—including the industry’s first ability to allow users to safely install trusted applications in a browser.
• June 26th – Brian Prince of eWeek poses the question, “Will the Antivirus Market Be Challenged or Complemented by Whitelisting”

Much of the discussion has centered around whether or not blacklist-based antivirus will be replaced or complimented by whitelisting, but there is relatively no discussion of whether or not whitelisting is important to the future of desktop security. Starting next week we are going to put forth a series of blogs that describe our vision for a rational transition to whitelisting. This series will address the major questions about the stages of the transition and an approach to solving the key challenges for application whitelisting.